After going live on the BOSS Logics platform, Alcone immediately saw a number of benefits, including increases in site speed, revamped SEO, more streamlined shipping options for customers, and more flexibility and functionality around promotions, such as auto item add-ins and advanced logic for if/then promotions. And with regard to their thousands of SKUs, Alcone is now able to create items and item families the way their business actually works. According to Kraemer: “We can create item families in a smarter way than before. We’re able to model it as it exists in the real world.”
That focus on real-world results also extends to BOSS Logics’ reporting and analytics capabilities. “Immediately, straight out of the gate, there’s a beautiful dashboard that’s intuitive to look at that speaks to our products and categories,” Kraemer said. “BOSS Logics allows us to create more meaningful, interesting reports now.”
When asked about ROI and value from their BOSS Logics solution, Kraemer didn’t hesitate.
“Just from a cost standpoint, the value is way superior to what we were getting previously,” he explained. “The product control that we have now is definitely helping us save time with customers…our phones have actually stopped ringing for the most part, which is weirdly terrifying but oddly comforting because most people are shopping online.”
Web Director, Alcone Company